The MYSANITY Exclusive Centers (CEM) project is dedicated to a selection of specialized retailers who wish to develop a more comprehensive MYSANITY presence in their store and become a recognizable reference point for the brand in their area.
Not all MYSANITY retailers are Exclusive Centers. The CEM project represents a more structured level of commercial collaboration, evaluated based on the characteristics of the store, the assortment, and the relationship developed with MYSANITY.
Evaluate the CEM project with MYSANITY →
A project to develop MYSANITY in your store
A MYSANITY Exclusive Center offers a particularly wide range of our collections dedicated to pregnancy, postpartum, and breastfeeding.
The goal is to create a qualified network of stores where customers can get to know the MYSANITY world more closely, compare models and fits, and find a broader and more continuous assortment of the brand.
What distinguishes a MYSANITY Exclusive Center
The project is developed together with the retailer based on the store's characteristics and the opportunities available in the local area.
The collaboration may include:
- a wider and more continuous MYSANITY assortment;
- dedicated updates on collections and products;
- support in understanding features, materials, and fit;
- more direct contact with the MYSANITY sales team;
- presence in the MYSANITY Exclusive Centers network on the official website.
Who the CEM project is for
The project is primarily aimed at stores specializing in maternity and early childhood, medical supply stores, pharmacies, and retail entities that wish to develop a more significant presence of MYSANITY in their assortment.
Several elements are considered in the evaluation, including:
- specialization and characteristics of the store;
- breadth and continuity of the MYSANITY assortment;
- quality of customer service offered;
- presence and relevance in the territory;
- continuity of the commercial relationship;
- opportunities for brand development in the store.
Access to the CEM project is not automatic. Each situation is evaluated directly by MYSANITY together with the retailer.
A network already present in the territory
MYSANITY Exclusive Centers include specialized local businesses, regional groups, and networks present in multiple areas of Italy, united by a broader presence of the brand within their offerings.
Discover the MYSANITY Exclusive Centers already present in the territory →
Are you already a MYSANITY retailer?
If you already work with MYSANITY and want to understand if the CEM project might be suitable for your store, contact our sales team. We will evaluate the assortment, territory, and development possibilities together.
Evaluate the CEM project with MYSANITY →
Not a MYSANITY retailer yet?
If you do not sell MYSANITY yet, the first step is to learn about the terms and conditions dedicated to professional partners.